Are you looking for a quality Wordpress SEO package that can actually assist you in finding suitable keywords for you website and then use them in an optimized way? Or perhaps you know (or have been told) you need to use SEO on your Wordpress (or any) website, but don't fully understand what it is?
If you are new to the web and just thinking about building your first website then it is important to understand what ‘SEO’ actually is and how it assists your website in ‘getting found’.
SEO, also known as 'Search Engine Optimisation' begins with the process of understanding and using relevant keywords on your website pages - that is in your titles, content, images and descriptions. It also extends to your 'off site' marketing, but the correct use of keywords on your website is a starting point that all small businesses owners should understand as it helps you to identify what it is that is unique about you and how you differentiate yourself from your competitors.
It is just one piece of the puzzle of creating a successful website, but it is an important one.
When people search for products and services online they type words into their preferred search engine. Those words, whether they are one word or six word combinations are what we call ‘keywords’.
There are many different ways to search for a product- say I was shopping online for a new pair of sunglasses. Depending exaxctly what I was looking for, my budget and how specific I wanted to be I might type in –
As you can see from the above list there are many different ways to search, both general and specific depending on how far into the buying cycle I am. If I know exactly what I want, I can be very specific in the ‘keywords’ that I use.
On your own business website, consider the keywords that people might be using to search for your products or services. Now instead of just ‘guessing’ what those keywords might be, what if you had a tool that actually searched for you and delivered a list of keywords that were related to a starter word that you enter?
Anyhoodles exclusively works with the BizXpress Wordpress plugin, which not only provides an SEO plugin for Wordpress, it also provides an all-in-one guide to help you build a successful e-business using Wordpress as your platform.
You may have heard of Yoast as a Wordpress SEO plugin - and yes Yoast does the job of checking your pages to make you are using your keywords in the right way, but it doesn't work to find keywords for you - the most important step in the process.
By using BizXpress you can feel safe in the building of your website knowing you can...
Get in touch with us on 1300 784 616 or with an online enquiry if you’d like some help in getting your Wordpress website off the ground.